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⭑ GUTFRAU ✰ unique pieces for unique people ⭑ hand made customs ☆ individual products

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gutfrau-design-customs-belt Paula Gutmann

unique pieces for unique people

i just f*cking love nostalgia!!!

✴ the internet is dead ⭑ welcome to my blog ✰

"Algorythms are killing creativity"

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✴ the internet is dead ⭑ welcome to my blog ✰
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Every custom piece is just as individual as everyone of us. Only existing once, characterized by imperfect perfections.

GUTFRAU transforms products into custom-made pieces — painted, reworked & designed by hand to offer you something unique in a copy-pasted, normed world.

Shop existing drops or send a request for your own custom piece.

✰ SUPERSTARS ✰

Your style or size is missing? mail us for individual custom inquiries 

While contemporary culture offers endless tools for self-expression, it also creates increasing visual standardization shaped by trend cycles, algorithms and collective aesthetics. What appears as individuality often becomes repetition, people from the same bubbles looking the same, dressing the same. 

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As a response to fastly changing trends and normed styles, GUTFRAU creates customs that underlines each persons individuality. Every piece is one-of-one, designed to resist repetition and exist outside of mass-produced sameness.

gutfrau-shop-custom-design

A strong emphasis is placed on working with pre-loved materials — especially when using materials of animal origin such as leather or silk to make sure no living being has to suffer for ones self expression. 

gutfrau-shop-custom-design

unique pieces for unique people ✰

Choosing existing pieces over newly produced ones is both a conscious decision and a creative one, making sure every item is as individual as the person wearing it.

never

miss

out on

new

drops

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Never miss an upcoming drop!

paulagutmann

Welcome to my blog

paulagutmann

Welcome to my blog

Every custom piece is just as individual as everyone of us. Only existing once, characterized by imperfect perfections. 

 

GUTFRAU transforms products into custom-made pieces — painted, reworked & designed by hand to offer you something unique in a copy-pasted, normed world.

Shop existing drops or send a request for your own custom piece ✰

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gutfrau.com/shop

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gutfrau-shop-custom-design
paulagutmann-blog
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gutfrau.com/shop

paulagutmann-blog
gutfrau-shop-custom-design
paulagutmann-blog

While contemporary culture offers endless tools for self-expression, it also creates increasing visual standardization shaped by trend cycles, algorithms and collective aesthetics. What appears as individuality often becomes repetition, people from the same bubbles looking the same, dressing the same. 

As a response to fastly changing trends and normed styles, GUTFRAU creates customs that underlines each persons individuality. Every piece is one-of-one, designed to resist repetition and exist outside of mass-produced sameness.

A strong emphasis is placed on working with pre-loved materials — especially when using materials of animal origin such as leather or silk to make sure no living being has to suffer for ones self expression. 

Choosing existing pieces over newly produced ones is both a conscious decision and a creative one, making sure every item is as individual as the person wearing it.

✰ creating unique pieces for unique people.

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